n addition to moving existing products, services and capabilities for a client, Mueller International also specializes in new product development strategies and implementation tactics—bringing new products to market rapidly and efficiently. Our services enable us to help guide our client's product development and strategic planning processes.
Working closely with our clients' R&D, engineering, and product marketing organizations, we provide the window to the future, enabling companies to know in advance, which products, services, solutions and technologies will enjoy the greatest demand from the constantly evolving marketplace. We can predict new markets for products, services and solutions.
We provide the complete implementation process for "how to go to market." So we're much more than planners, we're also implementers – and work side-by-side with your implementation teams. We understand how to assist clients with creating the optimum product development process in each of the following areas (partial listing):
Ancillary / Aftermarket Products / Services
Best Case / Worst Case Scenario Planning
Build vs. Buy Partnerships / Acquisitions
Channels Planning Strategy
Class "A" Lead Definition
Compelling Reasons to Buy
Core Competency Review
End of Product Life Planning
Engineering / Financial "Calculus"
Full Product Development
Functional Design Document
Gross Margin / ROI
Horizontal Market Planning
Identification of Product Types (Internal and External to Industry)
Internal Design Specifications
International Standards (e.g., Manufacturing, Safety, Environmental, etc.)
Marcom Planning and Strategy
Market Identification / Segmentation
Mid-Life Product Kickers
Pricing / Demand Elasticity
Product Audit / Modify
Prototype (Development and Field Test)
Quantification of Risk / Payback
Quantitative Research Databases (of End-Users, Luminaries, Internal,
Channels, OEMs, Distributors, Dealers (VADs), Resellers (VARs),
Independent Rep. Organizations, Mass Merchandisers, Internet,
and Other Channels Segments)
Sales Conversion Process
Schedule and Build Plan
Shared Risk / Shared Reward
Vertical Market Planning
Please review the Integrated Product Development System flowchart to view the graphical representation of this process.
This process also applies to services. Please review the Integrated Service Development System flowchart to view the graphical representation of this process.
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